Choose die-cut stickers for individual handouts
Die-cut stickers are individually cut around the shape of the artwork. They work well for giveaways, merch inserts, street teams, and retail counters because each piece is ready to hand out on its own. A white border can give the artwork room to breathe, while a tighter contour makes the shape feel more custom.
Choose labels for packaging and repeat application
Labels are usually designed to be applied repeatedly to jars, bottles, boxes, bags, or other products. They may be supplied on sheets or in a format suited to the application process. The product surface, label size, and how the item will be stored or handled all matter before a material is selected.
Let the use case guide the shape
A custom contour shape can make a handout memorable. A simple circle, rectangle, or roll-friendly label can make a product line easier to apply and organize. Consider whether the goal is discovery, decoration, information, compliance, or a combination of those jobs.
Start with the artwork you have
You can start with a finished design, a logo, a product photo, or a rough idea. For die-cut stickers, the quote tool can help create a proof around artwork. For product labels, bring the container dimensions and any copy that must appear on the label so we can plan the layout and format correctly.